Recent COVID-19 restrictions have made staying afloat in the spa industry even more difficult than ever. Therefore, new and inventive treatments are needed to increase revenue. Aside from offering the traditional spa therapies such as massages and facials, consider incorporating one or two holistic healing modalities either as a single treatment or as an upsell to already booked appointments. Holistic or alternative and natural treatments have gained popularity and acceptance in recent years and are slowly being incorporated along with traditional therapies as clients learn the benefits of these lesser-known options. The following are some of the top holistic treatment options available in alphabetical order. ACUPUNCTURE Acupuncture is probably the most well-known treatment available today and is now being recommended by many traditional medical practitioners and are covered by several insurance companies. Traditional Chinese acupuncture is a 5,000-year-old practice and is one of the primary forms of treatment in Traditional Chinese Medicine. It is centered on the principle of Qi, which is a term for the vital energy that circulates in the body through 12 pathways called meridians. An imbalance or blockage in the flow of body energy through a meridian can manifest in disharmony or disease, just like disrupting the supply of blood to a body part may cause damage or injury. Acupuncturists insert hair-thin needles just under skin into specific points along these meridians to treat imbalances and to restore the harmonious flow of blood, fluid, and energy throughout the body. Acupuncture has been used to treat negative emotions, addictions, detoxify, reduce stress, body soreness or pain, and almost any disorder or problem that upsets the vitality in the body. AROMATHERAPY Aromatherapy is the practice of using fragrant, essential oils to promote mood elevation and reduce stress through scent. It does not claim to heal or treat chronic ailments, but it is popular when incorporated into traditional massages or facials. Essential oils can be used topically when diluted or through inhalation but never ingested. Scent has been proven to be a strong memory trigger and can be used to change the mood or experience of a spa treatment, resulting in a more pleasant, relaxing experience for the client. Always be careful when using true essential oils distilled from plants and incorporate a natural carrier oil such as almond or jojoba oil, not one diluted with natural fragrance or perfume. AYURVEDA Ayurveda stems from the ancient Vedic culture in India. It…
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